Establishing Personas

Personas


Jane is 36, married with four kids. She is a stay at home mom while her husband works full time for an insurance agency. She is always concerned about the health of her children and hates when they are sick, so she try's to find the best ways to help them feel better. She has always had an interest in natural health. She likes to look online for new ideas and things to help out with her families help.


Michele is 63, married with five children and eight grandchildren. She likes to garden and take walks with her husband. She often suffers from arthritis and is always looking for ways to help ease the pain of it. She occasionally uses Facebook to keep in touch with her kids and grandchildren.


Stacey is 28, she is single and currently going to college to get her Bachelors degree in business. She has always been a healthy person and try's to do things naturally in her life. She likes to exercise a few times a week as it makes her feel great. She has been using essential oils for a few years and loves them. Whenever she is sick, has a headache, needs energy... she gets her oils out! She has been trying to introduce them to her friends and family to help them out with their health and well being.