Doterra Expert Self Analysis

I had a lot of fun starting up my sisters doterra oil page. I enjoyed all the posts that gave health tips about certain oils. I found out that the most popular posts were posts of pictures, the most popular picture was about the contest that we ran a few weeks ago, which helped a little bit with our likes. We plan to do another contest sometime soon to help increase the page awareness. My sister recently created a email address for her oil business, so I will mention that in posts so people can contact her personally. I am going to continue posting on the page and I want to work on interacting with other essential oil pages and try to get people to post on the page as a way to get testimonials.

A Contextual Impact of Social Media

I have chosen to do my analysis on the integration of social media and the Colorado flooding of 2013 that started during the week of September 9th.  The TV is normally a big source for finding out what is happening in big news events, but with the flooding social media played a big role during the floods reaching out to more people in ways that television could not.

Social media helps to make information accessible to almost anyone who wants to become involved with it.  With the Colorado flooding Social media helped a wide range of people connect and locate their loved ones and thousands of people were able to take pictures and video of the flooding and damage and post them on Twitter or Instagram. With technology, coverage of disasters have evolved quickly.

Throughout the disaster, the hashtags #COfloodrelief  and #COflood were created to help spread the word and to raise funds for those in need.  This really let people get involved in what was happening. It is also a great two way communication model and is a more intimate way for everyone to be involved. 

The #COFloodRelief campaign actively helped users to to get included with the disaster and also let twitter followers reach out to their followers by Re-Tweeting any messages.  Letting users pass on any important messages helps them stay involved since most people are wanting to help in some way.

The psychological content, what everyone thinks about what is happening, helps everyone to develop their own opinion about the disaster.  They can discuss over Facebook posts, tweets and online discussions.  Social media helps to create a somewhat virtual world for people, so they can become more involved with the disaster.  This can help people from all over to start thinking critically and help with problem solving. 


A local Colorado news organization even had a interactive web site that helped to connect everything that was going on.  From the site people were able to get updates, death tolls, rescue updates, flooding areas, alerts, shelter information and more.

I think all the different social media outlets really helped spread the word about the Colorado flooding.  It helped people reconnect with others and spread awareness about it.

Sustainability

City: Richmond, VA

https://www.facebook.com/RVAStreetFoodies

Richmond has a great food truck idea that is circulating around fairly well.  They do have a Facebook page for it and a website.  They update the website with information about what vendors will be out certain nights.  Great idea.  Though they do need to work on updating their Facebook page.  They have only done 2 posts in the past 3 months.  I think if they update their Facebook page a few times a week they could drive more people out to the food trucks.


http://www.timesdispatch.com/entertainment-life/food-dining/

They also have a city wide website that they update with all kinds of different information.   They have dining out reviews, meal plans, recipes and a Tweet of the week.  The Tweet of the week is all about recent food reviews from Richmond restaurants.

Richmond also has a few Twitter accounts:

https://twitter.com/VisitRichmond
https://twitter.com/CityRichmondVA
https://twitter.com/SlowFoodRVA


Only one of them is updated regularly.  They could definitely use some improvement with their Twitter accounts.  Tweeting about what food they have to offer and local restaurants would help their social media presence.

Dot #4

In the "Connecting the Dots of Social Media" assignment my group was #4, the body.  We looked for information from the past, present and future of health and the body.  I talked about a few things from past that was major in the bodies history.  Then Nate went over a few things that are happening right now.  Brandon then went over things that are being developed and things that may happen in the future.

Sample Ad Audience

Ideal audience:

Digital Divide

When is comes to the digital divide and privacy, I find myself in the middle.

 When Facebook first came out and all my friends were getting accounts, I fought getting an account, as I didn't want to get another damn account as I was already using MySpace and twitter.  I finally got one, after most of my family had signed up for one (Even my mother).  I liked it in the beginning.  But the last 2 years I have really gotten sick of Facebook.  It is mostly people complaining about their lives, politics or what they ate for lunch.  I find that most of the time that I am on Facebook I am just bored and need something to distract myself with.  Though I do like being able to check up with my family that I don't talk to very often and see what is going on in their lives.

I don't have anything to hide, so if the government wants to find out things about me they can.  Though I don't love that they are always spying on us.  A few months ago my dad sent me an article on how to make your Facebook profile more private.  I jumped on that train and made it more secure and so that I see less ads.  I do want the ability to have some privacy, I don't think everyone needs to know about my business, though I don't post every single thing that is going on with my life on Facebook!  So I am glad that I am able to have the option of some privacy options.

Sample Ad

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